iSurvived Subang

The task involved creating a brand identity that resonates with the transformative journey of individuals overcoming life’s challenges.

Service
Branding
Industry
Student Platform
Year
2019
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Process Highlights

  • Logo Design: Crafted a symbolic and emotive logo representing perseverance and triumph, using clean, modern design elements.
  • Visual Identity Development: Created a soothing yet uplifting color palette and typography to convey warmth, reliability, and hope.
  • Brand Guidelines: Delivered a comprehensive brand guide to ensure consistency across all communication platforms, including digital, print, and social media.
  • Supporting Visuals: Designed cohesive visuals such as custom icons and templates to complement the brand’s storytelling approach.
  • The Solution

    The redefined brand identity for I Survived encapsulates its essence of courage and hope, offering a visual and emotional connection to its audience. The branding seamlessly blends professionalism with empathy, helping the platform stand out as a beacon of support and inspiration.

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    Before & After

    The previous branding lacked emotional depth and coherence, which made it challenging to fully connect with its audience and convey the platform’s impact.

    The updated branding communicates I Survived’s mission with clarity and heart, creating a strong, memorable identity that empowers and inspires.

    See What’s Next

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